Rohan Tiwarekar

I design and build digital productsthat people actually use.

From idea → execution across strategy, product, and code.

STRATEGY × PRODUCT × GROWTH × CODE

Start a Project

It started with building.

Curiosity turned into code, and code turned into products.

My journey so far

2011–2016

The Athlete

Table tennis competitor. Built discipline, consistency, and execution.

2016–2020

Tech Awakening

Discovered coding, AI, engineering. Developed obsession with building.

From engineering → to understanding users

2020–2022

Analytics & Business Analysis

Worked across analytics and business analysis—understanding user behavior, performance, and decision-making. Built a data-driven approach that applies across products and industries.

From analytics → to building products

2024–2026

Strategy, Consulting & Design Thinking

MBA focused on strategy, consulting, and design thinking. Bridging insight → product → scale.

Now → building my own venture

2026 — Present

Founder — The Adda Labs (TAL)

Building a venture validation lab focused on testing ideas, structuring products, and enabling smarter execution.

Selected Work & Contributions

Web experiences and products shaped through strategy, design, and development.

I don't just design interfaces—I shape products from strategy to execution.

TAL — The Adda Labs
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StrategyDesignDevelopment

TAL — The Adda Labs

Impact → Helps validate ideas before committing resources.

A platform designed to communicate The Adda Labs’ vision, ventures, and ecosystem, serving as the primary digital presence for the brand.

Shutterphrase
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Product StrategyAdvisoryDesign

Shutterphrase

Impact → Helped bring clarity to early-stage decision-making and product direction.

Supported early-stage development and advised on product direction, helping shape initial roadmap and next steps.

TPC Pharma
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DesignStrategyDevelopment

TPC Pharma

Impact → Builds credibility and trust for international business communication.

A clean, professional export-focused website built to establish credibility and communicate offerings for a pharma company.

TAL VI
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StrategyDesign

TAL VI

Impact → Brings structure and clarity to early-stage venture operations.

Systems-focused platform designed to bring structure and clarity to early-stage ventures.

BTF Divyang Center
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DesignResearchDevelopment

BTF Divyang Center

Impact → Improves accessibility and communication for a purpose-driven initiative.

A website built for a special education center, designed to communicate impact and support accessibility.

CAPABILITIES

What I bringto the table.

01

Market Research

Consumer insights & competitive intelligence

02

Business Analysis

Translating data into strategic decisions

03

UX / Design Thinking

Human-centered problem solving

04

Systems Thinking

Seeing patterns in complex systems

05

Strategy

Long-form frameworks for growth & positioning

06

Analytics

Performance metrics, dashboards, attribution

07

AI / Data

Machine learning concepts, big data, LLMs

08

Entrepreneurship

0→1 building, product, operations

How I Think.

This is how I approach building products.

01

Frameworks over Features

I focus on solving the core problem, not just adding features. Good products are built on strong systems, not quick fixes.

02

Insight-Led Growth

Decisions should come from real user behavior, not assumptions. Data shows what’s happening. Empathy explains why.

03

Relentless Iteration

The first version is just the start. Good products are built by testing, learning, and improving fast.

About

I like building things from scratch.

I’m a product-focused builder with a background in engineering and strategy. I work across product, growth, and code to bring ideas to life.

  • MBA in Strategy, Consulting & Design Thinking
  • Built startups and digital products
  • Analytical mindset across domains
  • Builder (code + execution)
  • Founder — The Adda Labs (TAL)
  • Former state-level table tennis player

“I like building things that solve real problems.”

Still building.

I’m currently exploring new ideas, building products, and learning along the way.

If you're building something interesting,
let's talk.